Welcome.

This is the official website of the Estate of Gustav Elijah Ahr, who came to be known by his fans as “Lil Peep.”

This website is run by Gus’s mom and brother.

I have learned from Peep fans that Gus was a powerful and influential lyricist and music artist. It was Gus’s honesty that compelled so many people, worldwide, to connect with him. Gus was particularly observant, and able to express his observations clearly and poetically.

So, to honor him, we created this website. We felt that Gus’s fans—both current and future, would welcome the chance to get to know him a little better. We believe that you are right about Gus. You connected with him because he told you that he was like you, and he expressed feelings like the ones you have.

Yes. We wanted to make beautiful designs and things for people wear, skate on, and generally “flex” to show their support for Gus. But we also added an archive that we will add to regularly so visitors to our site can see some of Gus’s artifacts to get to know him better, as a person.

Thank you for visiting.
Liza


EVERYBODY’S EVERYTHING

A lovingly-curated, career-spanning album featuring 19 amazing Lil Peep songs available on all platforms for the first time on November 15.


EVERYBODY'S EVERYTHING

Creating a unique mix of punk, emo and trap, Lil Peep was set to bring a new musical genre to the mainstream when he died of a drug overdose at just 21 years old. From the streets of Los Angeles to studios in London and sold out tours in Russia, the artist born Gustav Ahr touched countless lives through his words, his sound and his very being.

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Archive

The Original Lil Peep T Shirt

The Original Lil Peep T Shirt

Some time in October of 2015, Gus realized he should or could start to sell t-shirts. He worked with a couple of people and decided to use the skeleton design, and the spooky the Lil Peep logo. Then he got permission to use the Schemaposse logo from JGrxxn. Gus was excited to be joining Schemaposse.

 

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The New Logo

The New Logo

The logo on our size tags and sew-on labels is actually a drawing that Gus made, back when he was a very little 6 year old peep.

The drawing was a visual companion to a diary entry he made about hatching baby chicks (we did this a few times at home during our childhood, supervised by my mom of course).

I have included some photos of the diary entry and the original drawing.
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Gus and his dog Taz

Gus and his dog Taz

Gus convinced his father and me to bring Taz into our home in the winter of 2008. Gus had met Taz at his friend Matt’s mother’s doggy daycare. Gus loved animals and had started to go with Matt after school and on the weekends sometimes when Matt went to his mom’s shop. She groomed dogs and also took care of them in a little storefront in Oceanside New York. Taz was one of six puppies who had been shipped in to the shop around holiday time, I guess to be sold as Christmas presents.
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Gus and SoundCloud

Gus and SoundCloud

Gus began making and recording music, and even videos, in 2013. In 2015 he discovered SoundCloud. That year he began posting his music on SoundCloud, and started gaining followers. The positive feedback he got from posting his music on SoundCloud inspired Gus to keep making and releasing his music.
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November 1 & The Day of the Dead

November 1 & The Day of the Dead

All Saints Day, also called The Day of the Dead in Spanish-speaking countries, was Gus’s actual birthday. Its happy skeleton images also interested and inspired Gus as he grew older. It was this image, the skeleton, that Gus chose as his first symbol when he began to call himself Lil Peep and make himself visible to his SoundCloud listeners.

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Halloween

Halloween

Gus was born at around 9:00 or 10:00 am on a raw rainy day at in Allentown, in the hospital at the corner of 17th and Chew streets. The hospital window—on the fourth floor--overlooked the Farmers Market fairgrounds. I had gone there in the middle of the night—Halloween night. He always liked Halloween because it was the perfect lead up to his birthday. Every kid loves Halloween—the holiday that lets kids dress up and get free candy!
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